We are talking about sustainable projects that stimulate the self-reliance of individuals anywhere in the world and improve their standard of living.
To achieve this, we need three things: a little bit of your knowledge, money or time. You choose how, when and how much you want to participate. The people that run the projects that you are involved in keep you informed on the progress.
Last night the very first 1%Social Media Training was organized by the 1%CLUB. A training to learn project owners and coaches how to use social media and get the best out of it.
About 35 project owners, 1%Coaches and 10 fanatic 1%Social Media Buddies came together at Seats2Meet Utrecht, a great venue. @sanneroemen and @NieJa were kicking off and explained the role of the 1%Social Media Buddies and how social media can help your organisation to reach its goals.
The bottom-line is that it is all about connection and interaction: to get people’s attention and connect with them. Once those two steps have been taken you can ask your questions to get support for your project. Not only in money but also (especially) in expertise and skills: ”ask people to do something they love to do, then they’ll give you the most valuable they have”
Starting at 6 p.m. it was hard to get everyone’s attention at 9 p.m. for the wrap up. A sign the energy level was high and serious steps were taken. A common heard remark was that the 1%Social Media Training should be given a regular basis.
The experiment can be considered as a success: let’s bring it to the next level!
Although Caïro has not exactly been the center of peace lately, within four years this city will be transformed into a village of peace! The Egyptian people already showed what can be achieved when working together. Now imagine repeating this, trying to create a revolution again, but then without the tragedy, and with people from all over the world. This way creating peace! Together!
Peace starts with us, and we just have to do it. That is the basic idea of ‘MasterPeace’, the latest project of Ilco van der Linde. He was already responsible for establishing freedom festivals across Holland. Furthermore he was the founder of Dance4Life, an international organization which tries to fight HIV and Aids together with young people. But inspired by the speech of Barack Obama (June 9th, Caïro) who stated that “any world order that elevates one nation over another will fail”, van der Linden is thinking even bigger, striving for global peace.
Together with managing director Mohamed Helmy he works in close connection with the board of the MasterPeace foundation and its founding circle. But they cannot achieve this on their own. Therefore MasterPeace (@masterpeace2014) is aimed at setting people in motion. Together it will be possible to inspire world leaders to fulfill two important goals: less armed conflicts and no nuclear arms, and to create a world in which possibilities are shared together.
Through music, art, sport and new media, MasterPeace will try to encourage dialogue, togetherness, creation and social sustainability from small local neighborhoods to large conflict areas through an intensive East-West cooperation. In order to do this, several peace-building projects will be developed.
The launch of MasterPeace, what needs to be the most heartwarming global peace project ever, will be on the International Day of Peace. Now we all know which date this is… or not? Probably not! Which brings us to a measurable subgoal of MasterPeace: to raise awareness for this yearly and potentially unifying day on September 21th.
The first three years of campaigning will also end on this International Day of Peace with a massive concert in Cairo where artists from 14 of the world’s major conflict areas will perform to promote positivity, togetherness and international collaboration. At the same time promoting the reduction of (armed) conflicts and nuclear arms. Those people who are actively supporting peace-building activities will be rewarded with this concert.
The second goal involves the recording of this artists making music resulting in beautiful documentaries to be broadcast worldwide. Making music can lead to friendships, the exchange of visions, values and judgments. “Music is a common language that can transcend political and social boundaries” (Jimmy Carter). By registering this process this message can be spread worldwide. Because additional media attention, mobilization of civil society and innovative peace-building initiatives could add value to the (current) peace processes in the broadest sense.
As said before, Cairo will be transformed into a MasterPeace Village, being the third goal of MasterPeace. All over the city hotels, clubs, universities, theatres and museums will host artists, marketers, NGOs and social entrepreneurs for debates, seminars, workshops to fuel peace-building innovation and information exchange.
The fourth goal of MasterPeace is creating 14 ‘Masterpeaces’ (yeah yeah you surely must have noticed this great pun before!). In 2013 and 2014 a traveling exhibition of pieces of art created together will be organized. Fashion, design, sculptures, paintings, poetry created by ‘opponents’ to reach out and work together and inspire the process of coming together with positive examples.
Last, but certainly not least, goal number five is to have mobilized at least 20 million Masterpeacers in 2014! Empowering the peace processes within 14 conflict areas of the world with new engagement, creative peace-building activities and supportive communication. All of the collaborative actions will be statements of positivity and connectedness by people in north, south, east and west together.
Hopefull you got inspired by now to become part of this great peace project. You are able to participate in realizing peace in different ways. For example by becoming a peace blogger or being a social media campaigner. MasterPeace also gives you the opportunity to create your own MasterPeace club by giving you the chance to obtain a license to develop activities in your own environment. Furthermore you can start a peace project aimed at gathering 2014 euro for MasterPeace. MasterPeace will be crowd funded, which means that half of the funds needed have to come from the people in the world. Not only financing is required, but the projects also have to help people to be aware of peace. More information about this possibilities to join can be found at http://www.masterpeace.org/en/jump-in/.
Yesterday Akvo Foundation and Skoll Global Threats Fund co-convened a meeting in San Francisco on the subject of online services for the development sector. We had a great turnout and some very interesting discussions. The organisations represented at the meeting were:
Akvo Foundation, 1%CLUB, Blue Planet Network, Cisco Foundation, Conrad N. Hilton Foundation, Craigslist Foundation, Google, Inc., IRC International Water and Sanitation Centre, Pacific Institute, Participant Media, Skoll Global Threats Fund, Skoll Foundation, Water for People and Water.org.
Thomas Bjelkeman-Pettersson, Akvo’s Technical Director presenting the concept of a shared online services platform for the development sector in San Francisco.
The funders were interested in seeing if we could create synergy and collaboration around the creation of these tools. They were also interested in the use of the tools themselves, such as FLOW, a field project monitoring application for mobile phones, created by Water For People, which have received quite a lot of attention in the last couple of months.
The organizations that were present discussed what a shared online services platform could look like, which tools were available today and what would be needed to make them easily available to everyone.
Akvo, 1%CLUB and Text to Change have been discussing this concept of a shared web application store for a while, as part of an overall transparency and collaboration effort which is part of our work at Open For Change, the Dutch Network for Transparency, Collaboration and Impact in Development.
Yesterday Thomas presented the current state of our joint thinking. In short the idea is to create web application store for our existing applications. The web app store would be a thin service layer which would enable data exchange between the applications, allow the existing applications to communicate with each other, and provide other shared facilities such as authentication and billing services. The web app store would enable others to create their own web applications that would use this services layer. On top of that we would collaborate around the development processes, testing infrastructure, sharing skills and helping each other.
There are several reasons why we would like to do this:
1. Critical mass: by having a number of core web applications available under the same umbrella we can more easily reach out to the users of the applications and get them to use them.
2. Efficiency: by collaborating around the infrastructure components we have more resources to spend on the core of the web applications. The stuff that matters.
3. Costs. It is expensive to build software, but it is even more expensive to maintain, update, support and improve what you have built. We need a sustainable software and online services strategy that will enable us to make the best use of the potential a global network society offers at low costs.
4. Innovation. The creation of this service layer will lead to the creation of new amazing applications we cannot even imagine at this point. We believe this to be the most exiting aspect of this project.
The creation of the web application store made a lot of sense to all that were present. During next week we are continuing the discussions to see exactly how this is going to happen.
Finally we would like to thank everybody at the Skoll Global Threats Fund who helped us organize this meeting at very short notice!
Anna and Bart – 1%CLUB Thomas and Peter – Akvo Foundation
Thanks to the TED newsletter I just watched another great TED talk, by Johanna Blakley (@Mojojohanna) . A ‘must watch’ for every ‘social marketeer’ (or what term you may give it)
Media and advertising companies still use the same old demographics to understand audiences, but they’re becoming increasingly harder to track online, says media researcher Johanna Blakley. As social media outgrows traditional media, and women users outnumber men, Blakley explains what changes are in store for the future of media.
My question: what are your thoughts on these? Would love to read, and react on, your comments!